Created to be aired on television between the hours of 2am and 5am when insomniac viewers were presumably struggling to sleep. The number connects to a whacky phone tree giving the caller many options of distraction and ways to be lulled to sleep. The project was then covered and written up many external media outlets.

Credit: Art Direction – Director – Concept

Client: Casper

  • Jot
  • How Not To Touch Your Face
  • Lola – I’m Not Actually A Scientist
  • Block
  • Fall
  • Casper Unboxing